Questions, answered

You need to create content that appeals to both generative AIs and traditional SEO: structured articles, comprehensive FAQs, detailed guides, verifiable factual data. The approach is hybrid with quality, well-structured, well-structured, sourced and technically optimized content. The details of this strategy are defined during your support.

We work with all types of organizations in Luxembourg: freelancers, SMEs (small and medium-sized enterprises), startups, scale-ups and associations. Our method, our tools and our priorities adjust to each client's size and resources. Whether you are on your own or a company with 250 employees, we have a solution that fits.

Our main commitment: when you wish to benefit from the SME Packages, we do not start charging any fees apart from our initial calls. Even though applications are generally accepted, we prepare everything needed upfront and wait for the green light to start. This gives you peace of mind.

Our process includes regular progress checkpoints during the build and a complete final review before go-live. We follow a rigorous professional checklist to guarantee quality. As part of the SME Packages, a final validation is required before the subsidy is paid out. The exact details are shared at project kickoff.

Yes, we create websites on different technologies: Webflow for showcase websites and blogs, Shopify for e-commerce, and custom solutions based on your specific needs. We also develop custom business web applications. The choice of technology depends on your goals, your budget and your constraints. But we mainly recommend Webflow and Shopify.

We provide detailed monthly reporting and offer analytical dashboards to monitor your performance in real time. Conversion tracking is implemented from the start of the campaign. We continuously measure and optimize ROI to maximize your results and justify each euro invested.

SME Digital Packages is an aid from the Luxembourg State that finances up to 70% of your digital projects, with a maximum of €17,500. The program covers websites, e-commerce, SEO, digital marketing, AI agents, ERP, CRM and digital solutions. It is managed by the Ministry of the Economy for the digital transformation of SMEs.

The SME Packages AI program does not exist separately: AI projects are included in the SME Packages Digital! You can fund your custom AI agents, chatbots, automations, and artificial intelligence solutions through the Digital Standard program. Up to €17,500 in support for your AI transformation.

An SEO and AI optimized website combines classic search engine optimization (SEO) for Google with the new optimization for generative AI (GEO). This means optimizing your website to appear on the first page of Google AND to be cited by ChatGPT, Perplexity and other AIs. The website is designed for marketing, growth and conversion, with a fast, high-performing architecture.

The keyword and audience strategy is built together during the initial briefing. We analyze your market, your competitors and your goals. The ads expert then uses their expertise to refine the targeting and optimize performance. The exact process is detailed during your free audit.

Yes, we work with a network of trusted experts (developers, creatives, ads managers) for certain specialized assignments. Nessim always remains your main point of contact to guarantee consistency and quality. For advertising campaigns in particular, we collaborate with a certified expert who manages budgets for SMEs, startups and international creators.

Vmerci.lu was founded by Nessim Medjoub, an entrepreneur and digital marketing expert with over 10 years of experience. A Growth Hacker & Head of Marketing, he has been a trainer for over 6 years at the Luxembourg Chamber of Commerce and the House of Entrepreneurship. He has supported more than 1000 people in Luxembourg and internationally since 2020.

Our AI solutions comply with regulations (RGPD, personal data protection). We adopt a rigorous professional approach with our recognized expertise. The specific technical details of safety, tests and guarantees are specified during the development of your project according to your particular needs.

Yes, we manage advertising across multiple channels: Facebook/Meta Ads, Instagram, YouTube, TikTok, and Google Ads. Our expert pilots campaigns on all these platforms for SMEs, startups and international creators. Together, we choose the most relevant channels according to your target and your objectives.

Oui, absolument ! Les projets IA sont pleinement éligibles au SME Packages Digital : agents IA sur mesure, chatbots, automatisation marketing, analyse prédictive, solutions d'intelligence artificielle personnalisées. Vous pouvez obtenir jusqu'à 70% de financement (max 17 500€) pour votre transformation IA.

Eligible projects: websites (showcase, e-commerce, marketplace), SEO and GEO, SEO and GEO, Google Ads campaigns, marketing automation, ERP and CRM, AI solutions and AI agents, electronic invoicing, business software, business software, smart cash registers, web applications. Excluded: personal blogs, non-commercial projects.

To benefit from personalized support or get clarification on your SME Package project, you can book an appointment with the Vmerci team. Book your free advisory call via this link: https://vmerci.lu/fr/reserver-un-appel Our team will be happy to support you throughout the process.

Our philosophy is built on simplicity and concrete results: no complicated jargon or pointless PowerPoints, just actionable advice and implementations. We aim to empower our clients with custom solutions, while making AI and automation accessible to everyone. Our approach is pragmatic: 'No fluff, just results'.

Qualitative netlinking is an integral part of our SEO strategy to improve your domain authority. We create quality backlinks from relevant and reliable sources. Strategic partnerships are part of the comprehensive SEO/GEO approach to increase your credibility in the eyes of Google and AIs.

We offer a complete mix of all three: Coaching to clarify your strategy and structure your actions, full Execution of your projects (websites, campaigns, AI agents), and Training in-company or with our partners (Chamber of Commerce, House of Training, House of Entrepreneurship). This flexible approach adapts to your specific needs.

Maintenance includes post-launch performance monitoring. The specific details (updates, security, frequency) vary by project and are defined during your free digital audit. We make sure your website remains high-performing and secure over time.

You keep full control: all your access credentials, your systems and your content belong to you. Deliverables likely include mockups and prototypes, but the exact details (source files, documentation, etc.) are to be confirmed during your project. What matters is that you own 100% of your website and all its components.

Yes, our AI agents are designed to integrate with your existing tools: CRM (customer management), website, messaging, internal systems. The solutions are personalized and truly integrated into your business. We create seamless connections between the AI agent and your current digital ecosystem.

Our websites are built with Webflow or Shopify, which provide their own hosting that you pay directly to them, in order to minimize costs and make sure everything runs extremely fast.

We work with a specialized certified expert who runs the campaigns, while Nessim remains your main point of contact. Together, we build the strategy suited to your goals, brief the expert, then monitor and adjust the campaigns regularly. The goal: create ads that bring concrete results, not just traffic.

Absolutely! It is actually our main goal. You can manage your website yourself or with your team, in full autonomy. We include complete training so you can edit texts, images and content without depending on us. If you need help, we remain available, but you are fully autonomous.

GEO (Generative Engine Optimization) is the new reference for generative AIs like ChatGPT, Perplexity, Claude and others. It is the optimization to be cited by these artificial intelligences when someone asks a question. Vmerci.lu is a pioneer of this approach in Luxembourg, complementary to traditional SEO for Google.

We do not give an explicit guarantee of results because advertising always involves uncertainty. Our focus is on creating 'ads that bring concrete results' with a performance-based approach. We are committed to the quality of execution, regular monitoring and continuous optimizations to maximize your ROI.

Our AI agents benefit from continuous maintenance and regular optimizations. We ensure performance monitoring to constantly improve their efficiency. The specific details of learning, updating and evolution are defined during the project according to your needs and your sector of activity.

To be cited by ChatGPT and other AIs, you must create structured and quality content, technically optimize your site for GEO, and develop a content strategy adapted to AI. Vmerci.lu masters these specific techniques and supports you in this new approach to digital referencing. Here is a complete guide if you want to know more: https://vmerci.lu/blog/comment-etre-premier-chatgpt-luxembourg-2025-guide-complet

3 mandatory conditions: 1) Luxembourg establishment authorization, 2) SME status (<250 employees AND CA<50M€ or balance<43M€), 3) Head office in Luxembourg. Minimum budget: €3,000 excluding VAT. Excluded sectors: supermarkets >400m², transport, traditional finance, some liberal professions.

Classic SEO optimizes for traditional search engines like Google, Bing. The GEO optimizes to be cited by generative AIs (ChatGPT, Perplexity, Claude). SEO aims to click on your link in the results. GEO aims to directly cite your content in the AI response. The two are complementary and essential in 2026. We wrote a blog post on the subject: https://vmerci.lu/blog/geo-generative-engine-optimization-luxembourg

Marketing AI uses AI to create content, analyze your marketing data, and optimize your advertising campaigns. Custom AI agents are comprehensive and customized automated systems that work continuously in your business. The former enhances your marketing, the latter transforms your entire operations.

Minor changes are possible without problems. For any substantial change (budget, service provider, scope of the project), prior validation by the Ministry of the Economy is necessary. It is therefore crucial to define your project well from the start with Vmerci.lu and the House of Entrepreuneurship or the Chamber of Crafts to avoid complications.

7 steps over 4-6 months: 1) Project evaluation, 2) Free mandatory pre-analysis, 3) Free mandatory pre-analysis, 3) Service provider estimate, 4) File constitution, 5) Ministry validation (4-6 weeks), 6) Implementation (2-6 months), 6) Implementation (2-6 months), 7) Assistance payment. Vmerci.lu manages your entire file from A to Z to maximize your chances.

For traditional SEO, generally count 3 to 6+ months to see significant results depending on the competition. Since the GEO is more recent, the deadlines are still to be specified but probably similar. Patience and consistency are essential. The first signs of improvement often appear after 2-3 months.

The time to see the first results varies depending on the sector and the type of campaign. Generally, the first data arrives within the first few weeks, but it takes 2-3 months to optimize and achieve stable performance. We provide a realistic timeframe during the free audit.

The development time for an AI agent varies according to the complexity, generally between 2 and 6 months as for other complex digital projects. Simple projects may be faster; highly customized solutions may take longer. The precise schedule is established during the free audit.

The creation timeline ranges from 2 to 6 months for full project implementation, depending on complexity. For a simple showcase website, expect around 2-3 months. For a complex e-commerce website or a web application, more like 4-6 months. The exact timeline is defined during the free audit based on your specific needs.

Recurring costs (hosting, maintenance, software licenses) vary depending on your project and the technologies used. These elements are laid out with full transparency during the free digital audit. We present all initial AND recurring costs before starting, to avoid unpleasant surprises.

The cost of a custom AI agent varies according to the complexity of your needs. Good news: these projects are eligible for SME Digital Packages, you can get up to €17,500 in aid from the Luxembourg State (70% funding). The exact budget is determined during the free audit based on the desired functionalities.

No, no technical knowledge is required. Our role is precisely to simplify your life and to make AI accessible. We support you completely, train you how to use it and create simple interfaces. You learn how to use AI to create content, respond faster, and save hours every week, even if you're not technical.

Yes, absolutely. All of our AI solutions are GDPR compliant and comply with personal data regulations. Regulatory compliance is a priority in our development. We ensure that your AI solution complies with all current European and Luxembourg standards.

We ensure GDPR compliance for all our projects, and our AI solutions comply with personal data regulations. Confidentiality is a priority in our professional approach. For the specific details of our privacy policy, we invite you to contact us directly during the free audit.

That is precisely our role: to make your life easier! We explain things simply, without technical jargon. We equip you with the right tools and gradually make you autonomous. Support is provided at every level, whether you are a beginner or advanced. No technical skills are required to work with us.

We take a pragmatic approach with continuous adjustments and optimizations. If a campaign doesn't work, we analyze the data, test new approaches, and change the strategy. Our aim is to achieve your results. The precise modalities (adjustment vs stopping) are discussed according to the situation.

The minimum budget is not publicly specified because it depends on your industry, your goals and your competition. We determine the optimal budget together during the free audit to ensure your campaign is profitable. A budget that is too low can compromise results, which is why a preliminary analysis is so important.

No, our approach is ethical and sustainable. We aim for the 'first Google page' and lasting results with professional techniques that comply with the guidelines. No manipulation or risky practices that could penalize your site. We build your long-term visibility with white hat methods.

Yes, that is exactly our objective! We aim for your complete empowerment. You receive SEO training, you can manage content and optimization yourself after our intervention. We provide you with the skills and tools you need. If you need help from time to time, we remain available.

We build websites, systems and processes that you can manage yourself. Autonomy is our goal: you keep all your access credentials and full control. We include complete training, clear documentation and a skills transfer. If you need help afterwards, we remain available, but you are able to manage everything on your own.

A custom AI agent is an intelligent system that works for you continuously, customized according to your needs. It can automate your communication (emails, customer responses), improve your 24/7 customer support, optimize your internal processes, or analyze your data. It is a complete solution, integrated into your business, which saves you considerable time.

Yes, we ensure GDPR compliance for all our websites. It is a service we systematically offer and include in our projects. WCAG (Web Content Accessibility Guidelines) accessibility is not specifically mentioned, but we can discuss it based on your needs during the free audit.