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Optimize your visibility on ChatGPT, Claude and generative AIs. While your competitors are fighting on Google, you are monopolizing AI mentions. The future of SEO is here, available now for Luxembourg businesses.








Your business appears directly in ChatGPT conversations, with no need for a click. Instant and impactful visibility.
AI users generally have a tech-savvy profile with high purchasing power. Perfect for Luxembourg B2B companies.
While your competitors are fighting on Google, you monopolize AI mentions in your sector. A decisive head start.
Generative Engine Optimization (GEO, which some also call GSO for Search) represents a new optimization approach adapted to search engines using artificial intelligence. This discipline was created to respond to the evolution of search engines that, instead of simply prioritizing web pages, now create detailed answers by combining information from various sources.
The aim of GEO is to adapt your website to be mentioned and used as a reference source by generative AI tools such as SearchGPT, Perplexity, Claude, Bing, and other similar platforms.
This approach recognizes that the digital landscape is evolving towards automatically generated responses rather than simple lists of links, requiring new optimization strategies.


Although SEO (Search Engine Optimization) and GEO share the common goal of improving online visibility, their approaches differ fundamentally:
Traditional SEO:
GEO (Generative Engine Optimization):
In summary, where SEO seeks to attract visitors to your site, GEO aims to make your content a reference source for artificial intelligences that generate direct responses to users.
This evolution requires a complementary strategy that takes into account the new ways in which information is consumed and presented.
To optimize your presence in the responses generated by ChatGPT and other AIs in Luxembourg, a specialized strategic approach is essential.
Our GEO expertise includes:
• AI visibility audit: We analyze how your brand currently appears in the responses of generative drivers and identify improvement opportunities specific to the Luxembourg market.
• Content optimization for AI: Restructuring your content to maximize its understanding by AI algorithms, taking into account local particularities and requests typical of Luxembourg.
• Citation and authority strategy: Development of a strategy to position your company as a reference source in your sector of activity in Luxembourg.
• Continuous monitoring and adjustment: Regular monitoring of your mentions in the AI responses and continuous optimization of your GEO strategy according to the evolution of the algorithms.
• Training and support: Support for your teams to maintain and develop your visibility in the generative engine ecosystem.
Our approach combines international technical expertise and in-depth knowledge of the Luxembourg market to maximize your visibility in the era of generative AI.
Ready to become the reference in your sector in AI responses? Contact us for a free audit.

Your project deserves to go further! Do you want to boost your visibility, clarify your strategy, or automate your marketing? Since 2020, we have supported over 1000 people in Luxembourg. Book your free call and discover concrete solutions tailored to your business.
I work with a network of expert partners (Some of them are even stronger than me on specific topics 🤓)
Trainer at the Chamber of Commerce, coach and consultant, I’ve personally helped 1,000+ people in Luxembourg and internationally to clarify their strategy and take action.
I build websites, systems, and processes that you can manage yourself. Want ongoing help? I’m here. Want to handle everything alone? Perfect — that’s the goal.
No fluff. Together, we choose the most effective channels and tools to attract the right clients and grow your visibility locally or internationally.
I’ll show you how to use AI to create content, reply faster, better organize your marketing, and save hours each week.
My job is to make things simple. No complicated jargon, no endless slides. Just concrete advice, tailored implementations, and clear next steps.
I’m an entrepreneur like you. When I get involved, it’s to help you succeed. I listen, I challenge, and I stay true to your vision — while pushing you further.
This state aid program for businesses can help you implement high-performing digital solutions to improve your competitiveness, communicate with your clients online, and optimize your online presence in Luxembourg or abroad.

Here’s just a sample of what we can do but there’s so much more possible.
What our clients say about us
Voici les questions qu'on nous a déjà posé ⚡
Qualitative netlinking is an integral part of our SEO strategy to improve your domain authority. We create quality backlinks from relevant and reliable sources. Strategic partnerships are part of the comprehensive SEO/GEO approach to increase your credibility in the eyes of Google and AIs.
Yes, that is exactly our objective! We aim for your complete empowerment. You receive SEO training, you can manage content and optimization yourself after our intervention. We provide you with the skills and tools you need. If you need help from time to time, we remain available.
For traditional SEO, generally count 3 to 6+ months to see significant results depending on the competition. Since the GEO is more recent, the deadlines are still to be specified but probably similar. Patience and consistency are essential. The first signs of improvement often appear after 2-3 months.
GEO (Generative Engine Optimization) is the new reference for generative AIs like ChatGPT, Perplexity, Claude and others. It is the optimization to be cited by these artificial intelligences when someone asks a question. Vmerci.lu is a pioneer of this approach in Luxembourg, complementary to traditional SEO for Google.
You need to create content that appeals to both generative AIs and traditional SEO: structured articles, comprehensive FAQs, detailed guides, verifiable factual data. The approach is hybrid with quality, well-structured, well-structured, sourced and technically optimized content. The details of this strategy are defined during your support.
To be cited by ChatGPT and other AIs, you must create structured and quality content, technically optimize your site for GEO, and develop a content strategy adapted to AI. Vmerci.lu masters these specific techniques and supports you in this new approach to digital referencing.
Here is a complete guide if you want to know more: https://vmerci.lu/blog/comment-etre-premier-chatgpt-luxembourg-2025-guide-complet
Marketing AI uses AI to create content, analyze your marketing data, and optimize your advertising campaigns. Custom AI agents are comprehensive and customized automated systems that work continuously in your business. The former enhances your marketing, the latter transforms your entire operations.
Un site optimisé SEO et AI combine le référencement classique (SEO) pour Google et le nouveau référencement pour IA génératives (GEO). Cela signifie optimiser votre site pour apparaître en première page Google ET être cité par ChatGPT, Perplexity et autres IA. Le site est pensé pour le marketing, la croissance et la conversion, avec une architecture rapide et performante.